It Is What It Is Tattoo: Meaning, Ideas, and Inspiration
In the world of tattoos, certain designs go beyond simple ink on skin — they carry deep emotional weight, personal stories, and timeless wisdom. One such design is the “It Is What It Is” tattoo. This short but powerful phrase has been embraced by people from all walks of life, often representing acceptance, resilience, and the ability to move forward despite life’s uncertainties.
Whether you’re considering getting this tattoo for its meaning, its aesthetic appeal, or both, this guide will walk you through everything you need to know about the “It Is What It Is” tattoo — including its symbolism, design ideas, placement options, and tips for making it uniquely yours.
The Meaning Behind the “It Is What It Is” Tattoo
Before choosing a tattoo, it’s important to understand its meaning. While the phrase “it is what it is” might sound simple, it holds a wealth of significance.
1. Acceptance of Reality
The most common meaning is acceptance — recognizing that life isn’t always perfect and that some things are beyond your control. Instead of resisting or stressing over what you can’t change, you accept it and move forward.
2. Resilience in Hardship
For many, the “It Is What It Is” tattoo is a badge of strength. It reminds them that even when life throws unexpected challenges, they can face them with courage and composure.
3. A Symbol of Letting Go
This tattoo can serve as a personal reminder to let go of regrets, grudges, or expectations that no longer serve you. It’s about embracing the present moment instead of dwelling on the past.
4. Mindfulness and Peace
In a world filled with overthinking and anxiety, the phrase encourages a peaceful mindset — accepting life as it comes, without unnecessary worry.
Design Ideas for an “It Is What It Is” Tattoo
One of the best things about this tattoo is its versatility. You can keep it simple with clean lettering, or you can incorporate decorative elements for a more unique design.
1. Minimalist Script
A clean, cursive or typewriter-style font creates a timeless look. This is perfect for those who want a subtle and elegant tattoo.
Example:
- Black ink in a small font along the wrist or collarbone.
- Simple typewriter text on the inner forearm.
2. Handwritten Style
For a more personal touch, you can have the tattoo done in your own handwriting or the handwriting of a loved one. This adds emotional value and uniqueness.
3. Watercolor Accent
A watercolor “It Is What It Is” tattoo adds splashes of color — blues, purples, pinks — behind the lettering for a soft, artistic effect.
4. Infinity Symbol Integration
The phrase can be incorporated into the loops of an infinity symbol, representing endless acceptance and resilience.
5. Nature Elements
Pairing the words with flowers, mountains, waves, or sunsets adds layers of meaning.
- Waves → going with the flow.
- Mountains → strength and endurance.
- Lotus Flower → rebirth and peace.
6. Foreign Language Versions
If you love the phrase but want something unique, you can translate it into another language — for example, Italian (“È quello che è”) or Spanish (“Es lo que es”).
Best Placement Ideas for “It Is What It Is” Tattoos
Placement matters as much as design. Think about your comfort, visibility preference, and how the tattoo fits your body.
Small and Subtle Placements
- Wrist
- Collarbone
- Behind the ear
- Ankle
Medium-Sized Placements
- Forearm (inner or outer)
- Upper arm
- Shoulder blade
Larger, Statement Placements
- Ribcage (adds an intimate and personal feel)
- Back (for decorative designs with added elements)
- Thigh (perfect for more elaborate art)
Font & Style Considerations
Choosing the right font can completely change the feel of your tattoo.
- Cursive Fonts – Elegant and timeless.
- Bold Sans Serif – Modern and strong.
- Typewriter – Minimalistic and vintage.
- Calligraphy – Artistic and decorative.
Tip: Your tattoo artist can create a custom lettering style that blends with your chosen design.
Why People Love the “It Is What It Is” Tattoo
There’s a reason this tattoo has become so popular worldwide:
- It’s deeply relatable – Everyone experiences moments where they have to accept life as it comes.
- It’s timeless – The phrase will always be relevant.
- It’s versatile – Works in small or large formats, with or without additional artwork.
- It’s personal – Can hold unique meaning based on your life story.
Making Your “It Is What It Is” Tattoo Unique
While many people choose this phrase, you can make it your own by:
- Adding personal symbols (dates, initials, or objects that have meaning to you).
- Using your handwriting or a loved one’s handwriting.
- Choosing a placement that feels personally significant.
- Incorporating cultural or spiritual elements.
Tattoo Care Tips
Once you’ve chosen your design and placement, caring for your tattoo is crucial to keep it looking fresh and beautiful.
- Follow Artist Instructions – Every artist has their own aftercare process, so follow their guidance closely.
- Keep It Clean – Wash gently with fragrance-free soap.
- Avoid Sun Exposure – UV rays can fade the ink.
- Moisturize Regularly – Use unscented lotion to keep skin hydrated.
- Be Patient – Healing can take a few weeks. Avoid scratching or picking at the tattoo.
Cost of an “It Is What It Is” Tattoo
The price can vary based on:
- Size – Smaller designs cost less than larger, detailed ones.
- Artist Experience – Highly skilled artists may charge more.
- Location – Prices vary depending on your city and country.
On average, you can expect:
- Small lettering tattoo – $50–$150
- Medium design with elements – $150–$300
- Large, detailed piece – $300+
Celebrities with the Phrase Tattoo
Several public figures have been spotted with this tattoo or similar phrases, adding to its popularity. While not every celebrity reveals the meaning behind theirs, it often represents personal growth and resilience.
Final Thoughts
An “It Is What It Is” tattoo is more than just a set of words — it’s a life philosophy captured in ink. Whether you see it as a reminder to accept what you can’t change, a symbol of your strength, or a daily mantra for peace, this design can be as minimal or elaborate as you wish.
If you’re drawn to the phrase, take time to choose the right font, placement, and any added elements that make it personal to you. With the right artist, your tattoo will be a beautiful and lasting piece of art that speaks to your journey.
